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Analytics: Sources

Sourcing Analytics made easier with the Analytics Dashboard

Support Team avatar
Written by Support Team
Updated over 3 months ago

Sourcing is the second section that you will find in the analytics tab. This dashboard will let you and your team monitor where your leads are coming from and the different channels that you are utilizing. This will help you visualize the most effective method to engage with your leads and determine which screening methods work best for each source category to boost your team’s completion rate.

In this article, you will learn how to read and navigate through the different graphs under sources.

Leads Graphs

This section of the Source analytics will show the graphs:

  • Leads by source over time

  • Number of leads by source

  • Sources vs. Current folder

  • Source vs. screening channel

  • Screening method used by source category


Leads by Source Over Time

The Leads by source over time graph shows an overview of your results per source, reflecting how many leads you and your team have acquired per source.

On the right, you can see a legend of what sources you’re currently utilizing, and at the bottom of the graph, the date filter. This can help you monitor the lead volume you’re getting for each, depending on what date filter you choose.

We can see in the graph above that the candidates are primarily applying via online ads, and only a few applied via FB Messenger for April. We can make the necessary adjustments to boost the number of candidates who may apply via messenger with this data.

Tip: Hover the mouse over to the top left of the graph to choose the best mode that works for you and your team. The default mode is “stacked” mode. To change the mode, you may click on the dropdown for “Mode” and then select the two other modes, which are the “Grouped” mode and the “100% Stacked” mode.

Grouped Mode

100% Stacked Mode

Number of Leads by Source (Sunburst Chart)

The inner-circle channels are for categorized sources, and in the outer circle, we can see the number of specific sources that we have for each Categorized source. You can filter this out by selecting the specific sources of your preference on the right side.

Tip: You may hover over each block to get more information regarding the numbers.

Source vs. Current Folder

Track your candidate’s journey from profile creation to folder movement. Here you will see the leads coming from the different sourcing channels you have and in which folder they’re currently.

This can help your team monitor the flow of the candidate journey that your leads have and see the number of candidates that are in each folder. This way, when you see scenarios wherein many candidates are stuck on a specific folder, you can define a strategy to streamline the application process.

Tip: When you hover your mouse to the left, you will see the number of leads who used this sourcing channel.

When you hover your mouse over the middle section of the graph, it will show you the Source Category, Folder, and leads.

Source vs. Screening Channel

On the left, you can find the Sourcing channels that your team is currently using, and on the right are the screening channels that are being used by those sourcing channels. This graph helps you visualize what screening channels your leads use the most.

In this example, we can see that most of the leads come from Online Ads and that candidates are being screened via the landing page, while the job boards are not being utilized that much. Boosting the

Tip: You may hover over each block to get more information regarding the numbers.

When you hover your mouse to the left, it will give you the number of leads who used these particular Sourcing channels.

When you hover your mouse to the middle part of the graph, you will see the Source category, Completion Method, and the number of Leads.

Lastly, when you hover your mouse over to the right side of the graph, it will give you the number of leads who used the different screening channels that you have.

Screening Method used by Source Category

This graph shows the most effective way you engage with your leads and determines what method we can improve on when engaging with our candidates.

In this example, we can see here that Online Ads are the most effective method, while Job boards are the lowest.

Tip: Like in the Leads by source over time graph, hover the mouse over to the top left part of the graph to choose the best mode that works for you and your team. The default mode is “Stacked” mode. To change the mode, you may click on the dropdown for “Mode” and then select the two other modes, which are the “Grouped” mode, and the “100% Stacked” mode.

Grouped Mode

100% Stacked

Tip: Need to download the data that you need? You may do so for each graph by clicking on the upper right-hand corner, and a download button will appear. You can download your data in CSV, XLSX, or PNG formats.

Lastly, the right side of the graph will show you the number of leads in a specific folder.


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