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Using Analytics to Make Smarter Decisions
Using Analytics to Make Smarter Decisions

Guide on how to use Analytics for recruitment

Matthew Danker avatar
Written by Matthew Danker
Updated over 2 months ago

For recruiters using Talkpush, data isn’t just a buzzword; it’s a powerful tool that can guide decisions, optimize processes, and improve hiring results. This article dives into how Talkpush’s analytics tools can empower recruiters to turn raw data into actionable insights and take their recruitment to the next level.

Let’s say you’re running a campaign to hire sales professionals. With Talkpush’s Campaign Performance Dashboard, you discover that a specific job board brings in better candidates than others. By focusing your budget on this source, you get more high-quality candidates at a lower cost. Additionally, you notice that a particular demographic responds well to job postings emphasizing remote work. Adjusting your job descriptions can attract even more top talent, and these minor, data-driven tweaks can improve recruitment outcomes.

Why Data Matters in Recruitment

Data uncovers trends, identifying successful recruitment channels and improving the overall hiring process. Without insights, recruiters may waste time and resources on ineffective strategies. By using data to guide recruitment decisions, you can identify the methods that yield the best candidates.

  • This is where Talkpush comes in. Through its Analytics Dashboard, Talkpush provides a variety of data points that recruiters can easily understand and use to make smarter decisions. This data provides recruiters with the ability to:Measure the effectiveness of recruitment campaigns.

  • Identify trends in candidate behavior.

  • Optimize hiring processes for efficiency and better results.

Talkpush Analytics Tools

Campaign Performance Dashboard

Tracking the performance of different recruitment campaigns is essential for optimizing your strategy. Talkpush’s Campaign Performance Dashboard allows recruiters to monitor key metrics like:

  • Number of applications per campaign.

  • Conversion rates for different recruitment sources.

  • Time-to-hire and cost-per-hire metrics.

This dashboard allows recruiters to tweak campaigns in real-time, experimenting with different channels or job descriptions to see what works best with candidates.

Demographic Analytics

Understanding your candidate pool is essential for tailoring recruitment strategies. Talkpush’s Demographic Analytics provide insight into applicants' age, gender, and location, helping you create targeted campaigns.

Communication Analytics

Additionally, Communication Analytics allows you to measure how effective your communication efforts are. This includes tracking candidate engagement with automated messages and response rates.

Recruiter Productivity Analytics

The Recruiter Productivity Dashboard tracks recruiter activities and measures efficiency. By analyzing metrics like the number of interviews conducted, candidates contacted, or leads processed, recruiters and managers can spot areas for improvement and streamline operations to boost overall productivity.

Candidate Experience Analytics

Candidate experience is crucial to making successful hires. This dashboard helps you analyze how candidates interact with your hiring process, from application submission to interview completion. With this data, you can identify friction points and make improvements to enhance the candidate experience, making your recruitment process more appealing.

Sourcing Analytics

Talkpush’s Sourcing Analytics shows which channels—like job boards, social media, or referrals—bring in the most and the best candidates. By tracking these metrics, recruiters can focus their efforts and budget on the most effective sources, saving time and resources.

Hiring Analytics

Hiring Analytics provides a clear view of the hiring process, from application to job offer. It tracks crucial metrics such as time-to-hire, cost-per-hire, and where candidates drop off.

Usage Analytics

Talkpush’s Usage Analytics tracks how frequently and effectively different platform features are used. It provides insights into which tools and functionalities are most popular among recruiters and how they are utilized. By understanding usage patterns, recruiters can fully use the platform's capabilities, identify underused features, and optimize their use of Talkpush for better recruitment outcomes.

Benefits of Using Talkpush’s Analytics for Recruitment

  1. Enhanced Candidate Quality
    With data, recruiters can identify which sourcing channels bring in the best candidates. By analyzing performance, they can fine-tune their strategy to ensure that top talent enters the hiring pipeline.

  2. Improved ROI
    Recruitment is a big investment. Talkpush’s analytics help recruiters focus on the most effective channels, cutting out those that don’t perform well and ensuring better returns on recruitment spending.

  3. More Informed Decisions
    Data replaces guesswork. Instead of relying on hunches, recruiters can make evidence-based decisions about candidate selection or improving sourcing strategies.

Conclusion

Talkpush’s analytics tools give recruiters everything they need to analyze, optimize, and improve their recruitment outcomes. Whether it’s the Campaign Performance Dashboard for refining recruitment efforts or the Demographics Dashboard, Talkpush can help you make smarter and faster decisions.

The future of recruitment is data-driven, and with Talkpush, recruiters can fully take advantage of the insights their data provides. Embrace data-driven recruitment strategies today and see how they can transform your hiring process.


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